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Archive for December, 2010

we’re creative… all of us

designers have creative in their job description, but as i have found, at the end of the day and work week i have a surplus of creative energy. so what do you do with this excess? get a hobby, perhaps? this is how we [here at welt] apply our creativity, even the non-designers; what do you do with yours?

GINA // sewing
as a child, i remember sewing with my mom. my favorite things she made me were: a blue cordouroy knicker/vest combo (seriously, i was in second grade), a quilt, and a particular halloween costume… snow white. which brings me to my first sewing project: a dinosaur costume for my 2 yr old son. sewing is like putting together a 3d puzzle with a twist of design!
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workspaces

we use many tools to get our job done… pencil, computer. perhaps the most overlooked implement might be the desk. do you need a sparse space for you ideas to flow freely, or do you prefer an active space that mirrors your thought process? have you ever wondered where the iconic designers of our age work. here is your opportunity…

what kind of workspace do you create in? if you have time, snap a pic of your workspace and send it to us. we will post it in a follow up next week…

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we did it again…

Welt Branding’s Smackdown is up for “Best Agency Blog of the Month” again… We need your support for taking the title this time. Go to Fuel Lines site, and scroll to the very bottom. There you can cast your vote for the Smackdown. Thanks for all the help!

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We leave you with the songbird of our generation…
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the first photoshop

when we encounter photography, in particular commercial photography, our underlying inclination is to assume that photo manipulation has occurred in some degree. the exploitation of the subject is commonly expected to be an untrue representation of the reality. when photographers began experimenting with photo manipulation it was an art that was employed to facilitate a point and invoke conversation. John Heartfield, was a pioneer in this medium and had a career of pointed commentary of the social and political climate of his time.

are we socially primed to accept the double-edged sword of current photography; at once demand perfection and beauty and on the other hand be skeptical of the integrity of the visuals? Is this a dichotomy that we must accept or can we return to the simple honesty of photography of a bygone era?

check out John Heartfield’s work, then hit us back…

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what a commercial should really look like

nowadays it’s probably easier to count those who do not have dvr than those who do. dvr use is probably as much a result of lack time as it is annoyance with bad commercials. would you be more likely to sit through the commercials if they were entertaining like the following advertisements:



well, would you watch them instead of ff-ing?

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