michelangelo’s david has often been the beacon of perfection in the human form. well now that david has some competition from david the robot creating his mechanical masterpieces one perfectly, calculated stroke at a time. david is not alone, check out harvey moon’s automated artist at work.
made in america is becoming quite trendy, and taken up as an anthem for some. you might actually be surprised at what brands are still made in the good ‘ol usa. companies sneak in a flag or note on packaging, but is the lack of a uniform identity impairing the momentum of this movement? usda organic began with congress in 1990 and the seal in it’s current iteration was introduced in 2002 with wide-spread adoption. would a similar standard benefit made-in-america makers? madeintheusabrand.com believes so, and is offering there own icon to unite the enterprise.
on the web, whether it be website, blog, or twitter, we all know content is king. companies have found this challenging particularly in social media, with their only real contribution being coupons and sales advertisements. here is a brand that are taking a different tac. these videos embrace the stories that connect with their customers with little advertising interference taking full advantage of micro documentary culture and people’s fascination with the behind-the-scenes-look.
pbs’s “off the book” has brought us another fun feature detailing the history of data vizualization. as the capacity of data collection increases it has become more and more important to have effective ways to make sense of the information and make it meaningful and ultimately actionable.
neenah paper has once again proven why print isn’t going out of fashion with this new promo. paper is tactile and has a direct connection to the logic and emotion centers of the brain. touch is one of main senses and consequently influences our interpretation and engagement with the world. these sensations are provoking enough to inspire a few dance moves from neenah, and they want to know “what moves you?”
we’ve all heard the common plight of how valentine’s day is a hallmark holiday. there are several industries who’s primary profit is made by holiday sales, and many of them are food or candy related. unreal candy issued the “easter bunny apology tour,” created by crunch brands, in an effort to market their product for easter basket stuffing. while the candy only makes subtle cameos throughout the tour, this feel-good campaign does more than just push their product. unreal teams up with celebrities to show the lighter-side of the candy aisle in it’s unjunk candy movement. follow the easter bunny on his quest for redemption and sweet-tooth salvation.
march 2013 will mark the introduction of duke energy’s new logo launch. the new look comes as a result of the merger with progress energy inc. jim rogers, chairman, president and chief executive officer of duke energy notes “the new duke energy will be better able to serve our 7.1 million customers’ energy needs in a safe, reliable, affordable and increasingly clean manner,” which seemingly informs the new look and feel of the logo.
when you think of any brand or company that consistently offers a user experience that fosters a cult-like following, apple or target might come to mind. what do they have that other groups can’t seem to capture? well google seems to be the most recently initiated member of this club, and they believe that it is a unified design culture that informs the entire brand.
here the verge addresses google’s attitude adjustment that is bringing them rave reviews:
and here allan peters [a senior art director at target] features designer, clesete prevost’s work that illustrates google’s new direction:
have you ever found yourself in a target store or viewing an advertisement for the iconic chain and thought to yourself: it would be awesome to design for target? their love of simplicity and affection for the power of white space nearly makes me giddy. not to mention their collaboration with great designers and brands of varying disciplines, like the new shops concept and the recent campbell’s warhol soup cans. target inhouse, target’s “internal creative studio” is behind much of this eye candy, and they have launched a new website that features the work of their “collective of designers, copywriters, art directors, developers, information architects, production designers, account executives, art buyers and producers.” they also have a blog where you can follow the development of many of their creative wonders.
for infographics to be successful they must distill complex facts into manageable and meaningful visuals that tell a specific story. maral porkazemi has created a six-piece series of infographics that do just that, which is made all the more impressive that she was able to access facts at all. her subject: the iraninan internet. the notoriously isolated country provides very little information and statistics to it’s own citizens, and further censors and or manipulates any information accessed by the outside world. with such a sprawling subject as the internet, which in and of itself is difficult to visualize, these beautiful circuits of statistics depict in detail how iranians are harnessing the power of the internet and social media to access uncensored information.